LG LED TV 70 inch, 4K Ultra HD, Smart, Black - 70UM7380PVA

The New Smart Evolved by AI
With LG ThinQ AI, so many things become possible with just your voice. Keep the dialogue going with conversational voice recognition and get recommendations for customized based on your watching habits.

4K Resolution A New Standard for High Definition
Experience more realistic 4K images with fine detail and vivid color on the IPS display offering four times greater resolution than Full HD.

Quad-Core Processor
A fast, accurate quad-core processor eliminates noise and creates more dynamic color and contrast. Low-resolution images are up-scaled and reproduced at close to 4K quality images.

True Color Accuracy
The slightest color difference is accurately reflected to deliver sharper, richer, and more realistic colors.

4K Active HDR for Incredible Detail
4K Active HDR optimizes every scene, delivering delicate detail and rich color. The multi-HDR format, including HDR10 and HLG, coupled with LG’s dynamic scene-by-scene adjustment technology, lets you enjoy any video content in amazing HDR quality.

DTS Virtual:X Adding Another Dimension to Sound
You will enjoy rich, flawless, multi-dimensional audio as the built-in speakers on your TV deliver sound from all angles.

Simple yet Exquisite Design
A slim bezel and sleek modern lines add a premium design aesthetic to your space and enhance your viewing experience.